Bright Insights

Today’s sales landscape requires professionals in the industry to always be up to speed with the latest trends. Yet one thing remains the same, mastering the art of prospecting is the key to...

In the era of content marketing, creating valuable, comprehensive, and strategic content is the key to success. Today, we'll dive into the intricacies of crafting a content marketing strategy that...

If you've chanced upon us on socials, you’ve probably heard us talk about Growth Driven Design or GDD. It’s a promising approach to building and nurturing websites that we’ve been incorporating into...

It seems you can’t go a week these days without a new hacking scandal. So how do you protect yourself and your users?

Brand Consistency is the way that a brand delivers its message, values, identity, and brand promise. It makes sure that you’re easily recognisable across different platforms as your forms of...

Have you ever stepped back and taken a longer look at your logo? Ever felt like something’s missing? If the answer is yes and you feel that your logo isn’t doing its work in getting your brand...

Social media is an ever-changing scene. With different apps vying for everyone’s attention, each one is committed to offering something that’s always fresh, with hopes of constantly attracting users...

Launching your brand is such an essential phase in your business. You’ve spent a considerably long time developing everything – from ideation, the business plan and structure, down to the...

I am an imposter. No, not really, but sometimes it feels like I am.