Bright Insights

You know your brand or website needs work, but does your leadership team see it the same way?

Your brand is the perception people carry about your business, often before you’ve even spoken to them. When done right, your brand works tirelessly in the background: building trust, creating...

Thinking about a rebrand? Don’t waste your team’s time, or your budget.

Today’s sales landscape requires professionals in the industry to always be up to speed with the latest trends. Yet one thing remains the same, mastering the art of prospecting is the key to...

In the era of content marketing, creating valuable, comprehensive, and strategic content is the key to success. Today, we'll dive into the intricacies of crafting a content marketing strategy that...

If you've chanced upon us on socials, you’ve probably heard us talk about Growth Driven Design or GDD. It’s a promising approach to building and nurturing websites that we’ve been incorporating into...

It seems you can’t go a week these days without a new hacking scandal. So how do you protect yourself and your users?

Brand Consistency is the way that a brand delivers its message, values, identity, and brand promise. It makes sure that you’re easily recognisable across different platforms as your forms of...

Have you ever stepped back and taken a longer look at your logo? Ever felt like something’s missing? If the answer is yes and you feel that your logo isn’t doing its work in getting your brand...