We develop brand guidelines, tone of voice tools, and easy-to-use templates to ensure consistency across your website, social media, and marketing materials.
We refresh your visual identity and messaging so your brand feels modern, relevant, and aligned with your goals.
We define your brand positioning, purpose, and story so your entire team can communicate clearly and confidently.
Our Comprehensive Branding Services Tailored for Your Success
In today's competitive landscape, establishing a strong brand identity is crucial. Our branding services are designed to help you create a cohesive and impactful presence. Let us guide you in building a brand that resonates with your audience and stands out in the market.
Define a clear brand direction and voice that resonates with your audience and unites your team.
Create a distinctive, consistent look and feel that builds recognition across every touchpoint.
Produce polished, on-brand materials that engage your audience and support your campaigns.
Organise and protect your brand assets so they’re always easy to find, up-to-date, and ready to use.
Create visually striking and clearly written content that captures attention, communicates your message and brings your brand story to life across every platform.
Two flexible ways to build a brand that performs
If you are exploring a rebrand or creating a new identity, you have already recognised that your current brand could be doing more.
At Lightbox, we offer two ways of working: Client-Led and Agency-Led. Both deliver a professional, distinctive brand system built for clarity and growth. The difference is how deeply you want to explore your strategy before design begins.
Two Ways to Work With Us
Client-Led
For teams that have already defined their strategy and need expert execution to get to market quickly.
The Client-Led approach is ideal for organisations that have clarity on their positioning, audience and goals, and need a creative partner to bring that strategy to life.
You will complete our guided brand discovery, followed by a focused alignment session to confirm your direction.
From there, we develop Stylescapes to capture your visual tone and create a full brand identity system that is ready to launch with confidence.
What this includes
Why you will like it
Agency-Led
For organisations ready to invest in a brand built on insight, strategy and creativity.
The Agency-Led approach is a high-value partnership designed to build brands that lead markets, attract the right customers and create measurable impact. We begin with guided workshops to define your vision, mission, values and positioning, aligning your brand to your business goals and growth plan.
Our team conducts market research, SWOT and competitor analysis to uncover your strengths, audience expectations and whitespace opportunities, creating a strong strategic foundation. We develop buyer personas, Styles capes and a key messaging framework that translate strategy into design direction, ensuring your brand connects visually and emotionally with your ideal audience.
From there, we craft a cohesive verbal and visual identity system supported by comprehensive brand guidelines and an activation roadmap that empowers your team to implement and grow with confidence.
What this includes
Why you will like it
Choosing the Right Fit
If you already have clarity on your strategy and want to get to market quickly, Client-Led gives you an efficient, guided path to a professional brand identity.
If you want to create a market-leading brand grounded in strategy, insight and creativity, Agency-Led gives you the expertise, depth and collaboration to elevate your business and shape your next stage of growth.
Whichever you choose, you will have the same Lightbox team beside you, combining strategy, creativity and technology to build a brand that looks great, feels authentic and drives measurable results.
"Their dedication to understanding our associations unique requirements and brand vision sets them apart."
Talk directly with one of our experts and get useful, honest advice.
We’ll dig into your goals, find the gaps and share ideas you can act on straight away.
No buzzwords, no pressure, just clear direction and next steps.
“Their ability to consistently deliver exceptional results, whether on high-level strategic initiatives or specific design projects, is truly remarkable.”
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A branding project typically includes strategy, positioning, messaging, and visual identity. At LBX, we deliver everything from brand workshops and style guides to logos, collateral, and digital assets.
If your brand no longer reflects your direction, is inconsistent, or fails to connect with the right audience, it may be time to rebrand. A rebrand can refresh how you are seen and open new opportunities for growth.
Most branding projects take between 6 to 12 weeks, depending on scope. This includes discovery workshops, creative development, and delivery of your final assets and guidelines.
Not necessarily. A rebrand can retain your strongest elements while modernising your look and messaging. We balance continuity with change, so your brand feels both familiar and fresh.
Yes. Every brand project includes style guidelines that cover logos, colours, typography, and tone of voice. This ensures consistency across your team and partners.
Absolutely. We support implementation across websites, collateral, digital channels, and internal communications, ensuring your new brand is launched smoothly and with impact.
